Gobo makes complex information accessible. We better engage stakeholders by telling an organization’s data story through a variety of compelling visual tools, including infographics, motion graphics, and custom web applications. Our data visualization products are specifically engineered for the government and industry markets we specialize in.
The LCAP Infographic Story
In early 2014, Gobo’s Managing Partner, Randall Putz, was sitting in a School Board meeting warily eyeing a large stack of paper. As a Bear Valley Unified School District (BVUSD) Trustee, he was expected to wade through the District’s new Local Control Accountability Plan (LCAP), and was not looking forward to reading another long piece of “education-eze.” It also occurred to him that an important part of California’s new Local Control Funding Formula (LCFF) legislation required School Districts to engage local community stakeholders during the LCAP process. They would be even less motivated to read the lengthy State-mandated plan. So he thought he might do something about that.
Consistent with work he did in his day job, Randall created and donated the (first and original) LCAP Infographic to BVUSD. Bear Valley’s Superintendent was enthusiastic about the new tool, and began sharing it with his peers. “At first I thought he was just being polite, you know because his superintendent review was coming up,” said Randall, “but then the calls started coming and I realized there was a real need.” Fast forward a few years, and Gobo has helped over 90 school districts, County Offices of Education, and Charter Schools across the State better plan and engage their stakeholders. And done so almost exclusively through word-of-mouth referrals, continuing to perfect LCAP tools that ultimately help California’s students. Learn more by watching the LCAP Infographic Explainer Video.
Building upon the effectiveness of the LCAP Infographic, and driving even more meaningful engagement down to the site level, Gobo began offering a Single Plan for Student Achievement (SPSA) Infographic in the Fall of 2017. “Districts had been asking if we could do the same thing to a SPSA that we have done hundreds of times to LCAPs,” said Paris Trujillo. “In response, we increased staff capacity and worked with partner Districts to perfect a better SPSA engagement tool.”
Featured Team Members
Isabel makes sure Gobo’s engagement tools are produced quickly and accurately, employing her unique powers of “distillation” to squeeze the essence out of a document. Prior to becoming Gobo’s first employee hired to help manage rapidly growing demand, she worked as a Policy Advisor for Orange County Supervisor John Moorlach. Isabel was born and raised in Big Bear Lake, is Lean Six Sigma certified, and graduated Summa Cum Laude from Vanguard University.
A twice-elected Bear Valley Unified School Board Trustee and creator of the original LCAP Infographic, Randall continues a commitment to help effectively educate our children and share the good work our public schools do. Leveraging a 30-year professional career that has uniquely combined marketing with technology, Randall leads the Gobo effort to make complex things simple. He is an Oregon Duck and also concurrently serves as a Councilmember for the City of Big Bear Lake.
Paris has education in her blood. She has a true appreciation for educators (she really has no choice) since every member of her family works in the profession. But blessed with an innate desire to help, Paris naturally gravitated toward customer service, forming a perfect fit for her Gobo role that tasks her with insuring our clients are always well-served. Degreed in Psychology, Paris has worked for the Irvine Company and hails from California’s Central Valley.
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